07500222827 enquiries@tapbd.co.uk

Hospitality & Leisure

Marketing & Business Development

Capitalising on Becky’s food & drink experiences over the last 20 years we are expertly placed to support your business in exceeding its commercial ambitions, be these profit growth, expansion, investment or sale. We understand that every business is individual and with that comes the need for a tailored approach to business support. At TAP Business Development we offer our consultancy on an entirely flexible basis.

Operational Excellence
We design & implement best practice disciplines. Policies & procedures are documented across all areas; front of house, kitchen, bar & back office.

Customer Offer & Customer Service
We design & deliver food & drink offers that meet customer expectations and deliver great business metrics. We design & deliver customer service excellence.

Strategic Business Review
We undertake holistic reviews of food & drink offers; identifying and advising on necessary changes to drive sales & profit growth.

Organisational Design & People Development
We create optimum team structures as well as developing cohesive food & drink training tools & materials.

Due Diligence
We work with investors to review all departmental ways of working of potential acquisition targets. We highlight synergies within the business as well as opportunities to drive EBITDA, whilst also identifying matters that require attention.



Find out more about how we are working with Catapult Ventures and their on-demand staffing platform.


Find out more about how we are worked with WE ARE BAR.




From her days working as a pot washer in her local Derbyshire Pub, her time at Euro Disney, experiences with contract caterers Gardner Merchant up to her years on the Boards at JD Wetherspoon and Zizzi, Hospitality has always been at the heart of all Becky has done.

In order to share and utilise her wealth of experience across the Hospitality & Leisure sectors Becky joined forces with TAP Business Development in June 2016, creating Hospitality & Leisure | TAP Business Development.


TAP Business Development have worked closely with Phoenix on a number of occasions to provide meaningful and timely Customer Service Audits, leveraging on their wealth of expereince in the hospitality and leisure sectors. Every audit is specifically tailored for each project, however, all are intended to provide a holistic, customer-centric view of a businesses’ offering. TAP have always been able to quickly mobilise and cover UK wide businesses at short notice. Reports are then turned around promptly and their findings / recommendations clearly presented; invaluable in helping us to assess before investing both the quality of an offering today and also where there are areas for improvement in the future.”

William Skinner

Partner, Phoenix Equity Partners


“An eminent professional in all she does, grasping new challenges with an open mind and applying her wealth of experience in solving problems and creating solutions. Becky has a unique blend of excellent commercial and operational knowledge coupled with a love of people development, all delivered in a collaborative manner that ensure stakeholders are not just involved but truly engaged. Hard working, fast paced, a true expert in her field.”

Harvey Smyth

Chairman, Azzurri Group


“Becky is a commercially astute senior leader. Her ability to drive the commercial agenda, whilst ensuring that marketing & catering projects and promotions can be 100% executed across multiple sites throughout England, Ireland, Scotland and Wales, is second to none. Strategic thinking, yet fully appreciative of the ‘nuts & bolts’ that make pubs tick, Becky has the ability to deliver successful food and drink launches that meet customer expectation, drive sales and deliver profit. Becky ensured a strong relationship was fostered between the commercial and finance teams at JD Wetherspoon enabling effective and efficient ways of working.”


CFO, Greene King


“I worked with Becky and her team on designing and delivering a development programme for the Regional Team. What is great about working with Becky is that she totally supports both personal and technical development. She works in partnership and collaboration and has a very adult approach. As a consultant she gave me a high level of autonomy and made me feel incredibly valued and part of the team. Together with the team we implemented a great programme and had a high level of enjoyment in the process, it was a pleasure working together.”

Debora Brockwell

Owner, Debora Brockwell Associates Ltd


“Becky is a fantastic all round senior leader. An operator first and foremost Becky has a great appreciation and understanding of all aspects of a hospitality business. Having managed and led food development and marketing in previous roles this shines through in her approach. A pleasure to work with Becky is sharp, action oriented and a great inspiring leader.”

Lisa Parsons

Marketing and Commercial Director, Welcome Break


“I had the pleasure of working with Becky in her various roles at JD Wetherspoon. She is a highly energetic senior professional and very easy to work with. She was a crucial part of driving forward the coffee project at Wetherspoons.”

‪Paul Johnston

Business Development Manager, Lavazza Coffee UK


““Becky’s influence during her time at Zizzi was significant. Under her Ops Director leadership Zizzi established a strong operations team and exceptional process and systems. The solid foundation created by Becky allowed Zizzi to grow from 125 restaurants to the 145 when she left, including the first international opening for Zizzi in Ireland. During Becky’s tenure EBITDA was nearly doubled. Of her many notable achievements delivering a full overhaul of customer service & delivering this to the business in a Teepee at ZizziFest will be fondly remembered”

Steve Holmes

CEO, Azzurri Group